Emma Chamberlain and Dove team up to promote self care
"We both care deeply about self care and making the mundane, more special."
Chamberlain coffee, founded by Emma Chamberlain, has partnered with Dove to debut the new Dove Plant Milk Cleansing Collection. The skin-nourishing body wash range was designed to be the perfect in-shower treat. According to the press release, the collab’s addition of plant milk—in both your coffee and shower routine—a little treat you’ll look forward to every day.
In celebration of the launch—and because pop-ups and in-person events are the ultimate marketing tactic currently—the brands will be setting up co-branded merch and a signature drink inspired by the new line, and more at pop-ups in LA this spring.
"Self-care is whatever you need it to be – it's about being intuitive with yourself and what you need. Whether it's a coffee or an afternoon nap or an 'everything' shower," Emma Chamberlain said. "I'm so stoked for Chamberlain Coffee to partner with Dove because we both care deeply about self care and making the mundane, more special."
Chamberlain Coffee shared this fun video on Instagram in celebration of the collab. “glowing skin meets your morning brew. the duo you didn’t know you needed,” the caption read.
Little treats are often rituals that mean more to us than we realize, and Dove wants their newest launch to be part of that. “From showering to your morning cup of coffee, just add plant milk to turn ordinary moments into little, indulgent treats,” they said in a statement.
“Dove believes every woman should feel confident in her skin – and that mood-boosting moments can start with your shower routine," Kathryn Holl Fernandez, Head of Dove Skin Cleansing and Engagement NA says. "Our new Plant Milk Cleansing Collection uses a proprietary plant milk blend to provide lasting hydration for radiant, glowing skin. This new collection will transform your daily shower into a little, fragrance-forward treat – where self-care feels mindful, functional, and fun."
From April 24 to April 25, Dove and Chamberlain Coffee will hit the road with a plant milk-powered treat truck, popping up on select college campuses across LA. Chamberlain Coffee will also add a limited edition signature drink to its menu from April 25 to May 2, inspired by the Dove Oat Milk Berry Brulee Body Wash—this will also be available at the coffee brand’s new LA store, which is located in Westfield Century City Mall.
Here’s a look at the new Dove Plant Milk Cleansing Collection, which features a proprietary blend of skin-loving ingredients, including stearic acid, lauric acid, glycerin, and nutrient-rich plant milks:
Oat Milk & Berry Brulee: Rich, creamy lather meets the scent of juicy berries and warm brown sugar for a skin-softening treat.
Turmeric Milk & Lemon Drop: Zesty notes of lemon and orange blossom brighten skin and mood.
Coconut Milk & Sugar Lychee: A silky fusion of coconut cream and lychee for touchably smooth skin.
Almond Milk & Green Apple: Crisp green apple and agave refresh and awaken the senses.
The new products will give your skin a healthy-looking glow and hydrate it like no other. You can buy them now at Target, Amazon, and Walgreens for $9.99.
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Sara and Erin Foster partner with Dermalogica to launch the ‘Barley Famous, Always Smooth’ campaign, which features the Daily Microfoliant—the #1 selling powder exfoliant in the U.S. “If you do not have the right exfoliator, nothing else you put on your skin after matters. Finding the right exfoliators for sensitive skin is also difficult – Daily Microfoliant is gentle and gets the job done. We really trust Dermalogica because it's a legacy brand that doesn't follow or chase trends, they set the standard,” Erin & Sara said in a statement.
Glossier is another brand hosting in-person pop-ups to promote their new products. Balm DotWorld is back for those in Philly and Houston.